However, this new golden age of video is not without its challenges. The pressure to constantly produce viral content has led to a homogenization of trends, where every creator mimics the same dance or joke. More critically, the line between entertainment and reality has become dangerously thin. The vlog sehari-hari genre has been criticized for promoting consumerism and a "flex culture" of materialism. Furthermore, the content moderation struggles on these platforms have allowed the spread of hoaxes, cyberbullying, and inappropriate pranks that sometimes violate social norms or even the law. The government’s attempts to regulate digital content, including the 2022 creation of a ministerial regulation on negative content, highlights the ongoing tension between creative freedom and social responsibility.